Smart businesses understand their message has to stand out to succeed.
Chances are if you aren’t using kits, you’re missing out on a tactical super weapon. As a business, you need to be in the know. It’s your job to be at the cutting edge, staying up to date on the latest arsenal of tech and trends so you stay ahead of the competition.
We’re not saying you have to be an eagle in a flock of ducks to stand out in today’s competitive market. But what you can do, is send a kit! Yup, it’s that simple. Before that initial handshake, before the foot in the door, kits can be your first-first impression before your first impression.
It’s not just about sales kits anymore, either. Businesses are using boxes to send impactful, standout messages to prospects, customers and employees. From launch kits to care packages, kits represent the best way to showcase your intent, giving your clientele or even your employees an engaging, impactful experience they’ll remember. No email or handshake is able to replace the direct presentation of putting something of significance at their fingertips. Kits add value and spark by presenting communication in a unique way.
To make things even more exciting, kits come in all kinds of customizable forms so you can apply your super-secret weapon and reassess your communication funnel as you see fit. Below you’ll find the top four kits you should be using.
Featured Kit #1: The Golf Box
Deliver a VIP experience with a customer appreciation kit.
Winning a new customer can cost five times more than retaining an existing one. Kits are a trendy, high-impact way to increase the loyalty and retention of your valuable customers.
Do you have a client who loves the links? Lately, have you been meeting on the fairway instead of in the boardroom? Then this is the perfect kit for you. Send it out to increase excitement for an upcoming golf meeting or just to say “thanks for your business” in a memorable, personalized way.
Whether you’re ready to customize the Golf Box or want to see a completely different idea brought to life, GO2 Partners will ensure both you and your customers get a premium experience.
Potential items to include in this box:
- Pack of golf balls
- Travel mug
- Polo shirt
Featured Kit #2: The Work From Home Box
Boost morale with an employee appreciation kit.
Employees who receive appreciation for their hard work are motivated to be more productive. Kits offer a fun, effective way to show employees they are valued. If you find yourself catching your breath trying to sell your team on the idea that you appreciate them, you’re missing the boat, bud. This kit is a great way to make them feel it and know it. People are motivated to do good work when they know their efforts will be noticed. And when your staff feels motivated, employee well-being and engagement both rise.
If your team has been working remotely for this past strange year, it’s no surprise communication has been a bit bumpy. The Work From Home Box is perfect to send out in recognition of an accomplishment, an anniversary, or just to say “thanks for your hard work” in a memorable, personalized way. I mean, don’t expect them to start saying, “Thank God it’s Monday!” but it’s a start, I suppose.
Potential items to include in this box:
- Succulent
- Water bottle with time measurements
- Wireless charger
- Daily task list (notepad or dry erase board)
Featured Kit #3: Meeting Over Coffee Box
Make the first and last impression.
Prospects are often inundated with lackluster and irrelevant sales pitches. Meaningful, attention-grabbing messages are crucial in getting key audiences to take a meeting.
At least 40% of salespeople believe getting prospects to respond is becoming more difficult. Kits are an eye-catching and memorable way to get noticed. If you find yourself making several attempts to increase conversions and somehow you’re just not getting the anticipated results and you think you’ve tried everything imaginable, then maybe it’s time to reach out with the Meeting Over Coffee Box.
The Meeting Over Coffee Box is a unique and personalized invitation — the perfect way to create interest among your top prospects with high-quality items your audience will find appealing.
Potential items to include in this box:
- High-end coffee mug
- Biscotti
- Rocketbook smart notebook
- Bag of coffee
Featured Kit #4: The Keep It Cool Box
Show gratitude with an encouraging kit for your employees.
The first place you should be investing time and attention is around improvement in your team’s performance. Employee recognition is one of the most important factors driving motivation.
From lockdowns to labor shortages, frontline and essential workers have had to adapt to rapid changes and unprecedented challenges recently. Through it all they’ve stepped up, kept their cool and become heroes.
This box is a creative way to break the ice, making frontline workers feel motivated and appreciated — even when the heat is on.
Some cool potential items to include in this box:
- YETI insulated tumbler
- Cooling towel
- Igloo cooler
- Peppermint patty treats
Doing it Right
Everyone cares about what you can do for them. But can you do it right?
GO2 Partners provides step-by-step support. From designing the kit to choosing the personalized swag to sending it out, count on our experts to take care of every detail. We’ll customize the theme, items and packaging according to your vision and budget for a complete customizable experience. We source high-quality packaging materials to add the WOW factor to this unique sales tool for a novel unboxing experience tailored for your specific audience.
Send a custom kit from GO2 Partners to show your appreciation in style or show you put thought into your thanks!
To learn more about all the kits we offer, contact us at:
go2partners.com / 330.650.5300
